FOR IMMEDIATE RELEASE                  
October, 2011      

Kala Brand Music Co. goes for the gold with the addition of the Golden Acacia Series to its popular line of Acacia ukuleles. The wood used in the Golden Acacia Series has been carefully selected to feature gorgeous golden and honey striped patterns. The tropical acacia trees are cousins of the Hawaiian Koa tree and are noted for their rich colorful tone that matches their visual beauty.  

The Golden Acacias are an affordable alternative to Kala's All Solid Acacia Series and feature a solid acacia top, laminate acacia back and sides, a satin finish, and are tastefully appointed with Rosewood binding. Other features include die-cast tuners with black buttons, a rosewood fingerboard, and Aquila strings.   

Standard sizes include Soprano, Concert with optional EQ, Tenor, and Tenor Cutaway withEQ. In addition, the Golden Acacia design is available in Kala's innovative Thinline Travel series. Sizes include Soprano, Concert, and Tenor (all travel models come with a custom, deluxe logo bag).  

For more information contact Kala Brand Music 

rick@kalaukulele.com

877 853 3853

 

Release from Kala Brand Music Co.
For immediate release.
Music Therapists Embrace Ukes At the 60th annual American Music Therapy Association's annual conference Cathy Fink and Marcy Marxer led ukulele workshops to crowds of enthusiastic attendees. Music therapists are finding the ukulele to have applications in all forms of therapy and recreational music making. The ukulele is being used in physical therapy, programs for the mentally challenged, senior recreational music making, and rehabilitation programs. Kala Brand Music Co. sponsored the workshops which featured grammy award winning artists and instructors Cathy Fink and Marcy Marxer  

 Link to photo:  http://www.facebook.com/p.php?i=1138344705&k=Z5FTZZS3U2TF6BD1Q13TUUQVVSIB4T6EUUHUB&oid=16039251

FOR IMMEDIATE RELEASE                 
December,  2010  
Stand Out With Kala     Kala Brand Music Co. debuts the first in its series of Stand Out™ instrument stands designed with one step easy-slide assembly. The first to be introduced is the US-MHG-FOAM which fits all sizes of ukuleles and mandolins. The Stand Out ™ consists of two pieces of laminate mahogany wood with cushion foam that slide easily together or apart in one step. When apart the two pieces stack conveniently flat making the stand very compact for transporting and storage. The stand is attractively packaged in a 4 color box and retails for $29.99.      The new Stand Out™ instrument stand by Kala Brand Music Co. is so easy to put together even a cave man can do it.   www.kalaukulele.com                                                            
BOOTH 1330 AT NAMM
For more information contact Kala Brand Music  rick@kalaukulele.com 877 853 3853   

FOR IMMEDIATE RELEASE           
December,  2010  
James Hill To Appear At Kala Booth And Will Lead First Wanna Play? Uke Circle   Ukulele virtuoso and educator James Hill will perform at the Kala booth and will provide mini workshops featuring his Ukulele in The Classroom education method. James will also lead the first ever NAMM Wanna Play? Uke Circle presented by Kala on Sunday. Recognized as one of the most accomplished of the new generation of ukulele musicians, James is also a passionate teacher.   James will be appearing daily at the Kala Booth in Hall E #1330. Namm's Wanna Play Uke Circle will begin at 3:30 on Sunday in front of the convention center. Kala will provide ukuleles to those that want to join in the circle. Participants are also invited to bring their own instruments.   James Hill is one of the featured performers in the hit documentary film, Mighty Uke. A screening of the film is scheduled on Saturday night Jan. 15th at the Ultrastar Cinemas in Anaheim and will include a performance afterwards by James. In addition to being the headliner at ukulele festivals around the world he has also shared billing with Jerry Douglas, Robert Cray, Lyle Lovett and many others. James's music is heard frequently on CBC and NPR National radio, and he has made many TV appearances that include MTV.  
www.kalaukulele.com
For more information contact Kala Brand Music  rick@kalaukulele.com 877 853 3853

December 2010   Product Release from Kala Brand Music Co. For immediate release.

It's "Ukadelic" from Kala Kala's new Ukadelic™ line will alter your perception about ukulele. Taking ukulele into another dimension, Ukadelic™ features audacious new graphics that include Paisley, Tie-Dye, Tattoo, Flag, and Reggae designs. Ukadelic™ captures all that is fun about the ukulele and more. The designs of these colorful ukes incorporate art, culture, and humor into their design. In addition they are very playable and well made.  All models are available in soprano size, with the reggae model also available in  tenor size. Ukadelic™ models feature all wood construction, geared tuners, and Aquila Strings.     

The Ukadelic™ experience will occur daily at the Kala booth #1330 in Hall E.                                                   www.kalaukulele.com        877 853-3853 KALA BOOTH #1330  AT NAMM    

June 14, 2010 FOR IMMEDIATE RELEASE                    
Contact:        
Rick Carlson  Kala Brand Music  rick@kalaukulele.com    707 775 4073             
Tony Coleman  Tiny Goat Films Ltd.  mightyuke@hotmail.com  416-588-1818 TINY GOAT FILMS AND KALA BRAND UKULELE ANNOUNCE A PARTNERSHIP TO BRING THE AWARD-WINNING FILM MIGHTY UKE TO AUDIENCES AROUND THE WORLD click here for PDF  click here for Image

May, 2010   Product Release from Kala Brand Music Co. For immediate release.
Kala Pocket Ukulele 
Kala Brand Music Co. has introduced the ultimate portable ukulele with the release of the Kala Pocket Uke. Measuring 16” from top to bottom the Pocket Uke is played on a Sopranissimo scale which totals 11” from nut to saddle. The Pocket Ukulele is constructed of solid wood and is available in three models, Acacia (KA-PU-ASAC), Mahogany (KA-PU-SM) and Maple (KA-PU-SSFM).   click here for PDF

The Ukulele is No Recorder
Published: 7:36PM Friday May 28, 2010 Source: ONE News - New Zealand
(click here for Video)

May, 2010   Product Release from Kala Brand Music Co. For immediate release.
Turn Up The Ukes With Kala "Round About" Amp
 Sometimes you've just got to have more ukulele. Kala Brand Music Co. has introduced the ultimate portable ukulele amplifier with the release of the Kala "Round About" Uke Amp (Model (RAB).  Sporting a round design the Round About measures 10" in height and from side to side. It is available in three colors including Tweed (RAB-T), Pink (RAB-P) and Black (RAB-B).  (Images of Tweed and Pink Amps)  click here for PDF

Pushed into obscurity by rock 'n' roll, the ukulele is suddenly hip
Marin IJ
Paul Liberatore Posted: 04/01/2010 08:32:39 PM PDT
The Rafael Film Center recently screened a documentary called "Mighty Uke," a fascinating look at the global resurgence of the ukulele. The filmmakers call it "the most unlikely comeback in music history." "The ukulele," the film announces, "has been reborn." During the screening, real-life evidence of the rebirth was right there in the theater. The crowd was full of people who had their ukuleles with them so they could play along with James Hill, one of the world's top players, who performed after the documentary.  (click here)

April 2010   Press release from Kala Brand Music Co. For immediate release.    
KALA Releases U.Bass 2    
Kala Brand Music has added two new models to its U.BASS line with the introduction of the Kala U.BASS 2 fretted and fretless basses.  Kala has been turning upright bass literally on its side with the 20” Scale U-BASS which bassist Dave Pomeroy has dubbed “portable and powerful”. The U.BASS 2 provides an affordable alternative to the original U.BASS while maintaining all the features and functionality.  click here for PDF

Brooklynites Crazy For Ukuleles
HuffPost Citizen Reporting
Amanda Julius First Posted: 02-24-10 12:32 PM 
Updated: 04-26-10 05:12 AM
In all corners of the borough ukuleles are flying off music store shelves faster than you can say Tiny Tim, leaving bemused salesmen wondering why. Explanations for this wave of increasing sales are manifold, ranging from recession-chic to the death of rock n' roll. The spike in ukulele popularity comes after a steady incline that has snowballed in recent months, sending sales in some stores to 4 or 5 times where they stood this time last year.
(click here)

February 23, 2010   Press release from Kala Brand Music Co. For immediate release.
KALA U-Bass On Tour with Simon and Garfunkel  
Legendary Bassist Bakithi Kumalo will be taking his KALA U-Bass on tour with Paul Simon beginning in Spring 2010. Simon will be joined by Art Garfunkel in a much anticipated concert at the New Orleans Jazz Festival in April, with additional dates to be announced.
click here for PDF

December 1, 2009  Press release from Kala Brand Music Co. For immediate release.
Kala’s “Never Lost” Travel Ukulele With Compass
Kala Brand Music is taking its Travel ukulele in new directions with the latest addition to Kala’s popular ultra portable slim line series.  Kala’s Travel series ukes are designed to go anywhere and now they will help to you keep on course with a new Soprano ukulele with a liquid filled compass in the headstock.  Despite their thin size (1 ¼” to 1 ¾” body depth) Kala’s travel series have been specially designed with an arch-back that produce a surprisingly full sound.  click here for PDF

Ukulele gets some respect Concert and workshop introduces the tiny, stringed instrument to Petalumans and helps the Phoenix Theater
By YOVANNA BIEBERICH ARGUS-COURIER STAFF
Published: Friday, November 27, 2009 at 3:00 a.m.
Last Modified: Thursday, November 26, 2009 at 7:44 a.m. ( page of 3 )
Learning to play a musical instrument can be intimidating for those without a musical background. After all, there’s music theory to learn and an expensive instrument to purchase and learn how to use, which deters many from even getting started in music
(click here)

November 20, 2009   Press release from Kala Brand Music Co. For immediate release. KALA Goes Exotic With New Mahogany Series   Kala Brand Music Co. has expanded its mahogany ukulele line with the introduction of the Exotic Mahogany series. Specially selected mahogany is cut in a unique fashion which produces a number of distinctive grain patterns with variations that include a curly, flamed, streaked, or spotted appearance.   click here for PDF

November 20, 2009   Press release from Kala Brand Music Co. For immediate release.   Ukalaliens Invade Kala Dealers    
There have been reported Ukalalien sightings across the country! Sponsored by Kala Brand Music Co., the Ukalaliens have been leading workshops for aspiring ukulele players and beginning musicians at Kala dealers throughout the U.S. The Ukalaliens, AKA Quality Folk, are comprised of Kate Power and Steve Einhorn who have written The Ukalaliens Songbook, A Beginner’s Guide To Ukulele Fun. Kate and Steve have shared the stage with folk luminaries such as Peter Seeger and have performed on Garrison Keillor’s "A Prairie Home Companion.  cclick here for PDF  click here for Image

Reprint
THE GUITAR MARKET Take My Ukulele Seriously! Kala founder Michael Upton sees the humble ukulele as a gateway to more music makers, more guitar sales, and more prosperous retailers...  cclick here for PDF

August 24, 2009     Press release from Kala Brand Music Co. For immediate release.  
Kala U-BASS Does Parrothead Circuit  
(Alt Headline) Kala U-BASS On Tour With Coral Reefer Band  
Kala Brand Music welcomes the addition of Jim Mayer of Jimmy Buffett’s  Coral Reefer band to Kala’s U-BASS artist roster.  Jim ordered a U-BASS after playing one at summer NAMM and  quickly put it to work on the band’s  latest tour schedule that began in mid August. click here for PDF

September 1, 2009     Press release from Kala Brand Music Co. For immediate release.   KALA Releases Ukulele In The Classroom Packages
Kala Brand Music Co. has entered into an exclusive distribution agreement with musician/educator James Hill to include materials from the popular Ukulele in the Classroom series with Kala’s new education packages. Co-authored by James Hill and J. Chalmers Doane, Ukulele in the Classroom is an exciting new resource for teachers and students that uses the fun, easy-to-play ukulele as a vehicle for music literacy and enjoyment. Accompanying Teacher Edition books and Companion CDs are also available in addition to on-line resources. click here for PDF

Ukuleles have gone viral
By Dan Fost
LA Times
July 25, 2009
Reporting from San Francisco — Thanks to the Internet, the humble ukulele is pushing its recent popularity well beyond anything that old-time performers Don Ho, Arthur Godfrey or even Tiny Tim could imagine.  From YouTube to manufacturers' websites, from bulletin boards to iPhone and BlackBerry applications that mimic ukes and teach chords, the Internet has been stoking the craze for nearly two years and unveiling fresh talent. ¶ "The number of new players keeps going up," said Mike DaSilva of Berkeley, who ditched a 20-year software career to make ukuleles. ¶ Guitar maker C.F. Martin & Co. stopped producing ukes in 1994 because they had become so unpopular, but resumed in 2001 and is selling some of the handmade instruments for as much as $10,000 -- even in these tough economic times.  (click here)

 June 12th, 2009     Press release from Kala Brand Music Co. For immediate release.       The U-Bass from KALA BRAND MUSIC CO. is a break-through innovation both in concept and sound.
The booming sound and amazing bass tone that the pint-size instrument produces truly defies its size.  You will do a double-take when you see one being played and then hear the booming sound this little guy puts out. It is a short-scale bass on a baritone ukulele body, but that is where the Ukulele part ends.  It produces the same pitches as a standard bass guitar and is tuned in traditional bass tuning EADG.   This unique product is the result of a collaborative effort between Kala Brand Music Co. and Owen Holt of Road Toad Music. Owen has been building his custom “Uke basses” for over 5 years and has seen his waiting list grow to over a year.  click here for PDF